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2 min read | Feb 16, 2021
Your must-have Publisher’s Checklist to prepare for post-IDFA
We are moments away from the post-IDFA era. Apple’s AppTrackingTransparency (ATT) framework is...
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7 min read | Feb 10, 2021
In time for Valentine’s Day, 7 games we’re in love with right now
Looking back on the history of mobile games, 90’s kids will remember the...
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3 min read | Jan 19, 2021
How game jams and publishing partners forge a path for indie developers’ growth
As we draw closer to the kick-off of Ketchapp, Gamejam and Fyber’s Hyper...
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2 min read | Jan 11, 2021
Now available: Fyber’s new Contextual Targeting Parameters
Shortly after Apple’s original announcement, Fyber unveiled its first-to-market in-app contextual targeting parameters...
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3 min read | Jan 10, 2021
Your bite-sized guide on how to design and monetize a winning hyper-casual game
The hyper-casual game genre has rapidly climbed the app store charts and brings...
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3 min read | Jan 6, 2021
How “Brand” vs. “Performance” mobile marketing will win in a non-personalized future
Mobile marketing and monetization in a non-personalized future have been a hot (if...
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4 min read | Dec 10, 2020
7 tips for app publishers to maximize revenue this holiday season
The year 2020 – the most demanding and disruptive period in recent history....
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3 min read | Nov 19, 2020
Key Takeaways from Digital Fyber Focus – Beyond IDFA
We’re still soaking up all the insights shared at our Digital Fyber Focus...
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3 min read | Nov 12, 2020
What do we expect Beyond IDFA? Talking with Aarki’s Nicol Cseko before Digital Fyber Focus 2020
Fyber Focus has gone digital! Taking place on November 17th, next week, this...
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4 min read | Nov 9, 2020
Appreciate drives 25% lower CPIs and 30% uptick in ROAS on LAT inventory by leveraging Fyber’s Contextual App Targeting package
Since Apple’s first announcement, we wasted no time in testing Limited Ad Tracking...
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