5 min read | Feb 8, 2018
We share the mechanisms of second-price auctions in RTB and how header bidding is blurring the lines....
3 min read | Sep 18, 2017
Learn more about cross-media measurement, viewability and how the industry is predicted to be regulated....
1 min read | Feb 1, 2017
Attention advertisers, here's how to get ready for the shift to HTTPS in 2017. ...
2 min read | Jan 5, 2017
Mobile advertising is getting bigger. So is mobile ad fraud. What can advertisers do to fight the rise of ad fraud?...
1 min read | Dec 15, 2016
Advertiser Alert: Get your campaigns noticed this holiday season by leveraging virtual currency sales...
2 min read | Dec 14, 2016
Why should advertisers spend on ads that are served, but not seen? See how to take control of viewability ...
GDC 2018 panel: In-app header bidding
At Game Developers Conference 2018, we'll be discussing in-app header bidding in-person with mobile game publishers.Read More
From creating experimental successes to writing the book on rewarded video—How Game Hive did it
Real-time bidding (RTB) is faster-than-fast bidding. In fact, advertisers can bid in RTB...Read More
Introducing the new Fyber
Today, we're excited to share our new brand for Fyber. Learn more about this bold step forward here.Read More