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1 min read | Nov 3, 2016
Programmatic Guide Part 3: How RTB Works
Part 3 of our Developer’s Guide to Programmatic series explains what RTB is in reference to Programmatic advertising...
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1 min read | Oct 26, 2016
Programmatic Guide Part 2: How It Works
In Part 2 of our Developer’s Guide to Programmatic series, we’ll breakdown how programmatic advertising works. ...
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2 min read | Oct 19, 2016
Programmatic Guide Part 1: Value Chain
Mobile Developer’s Guide to Programmatic: Part 1 in article series to help bridge gap between ad tech & app monetization...
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1 min read | Oct 6, 2016
Using End Cards to Improve Performance
For video ads using VAST, an effective way to reinforce messaging and drive user interaction is using End Cards....
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3 min read | Oct 4, 2016
Programmatic & mobile game monetization
Programmatic is changing mobile game monetization; it brings higher fill rate & eCPMs and different type of demand....
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1 min read | Sep 21, 2016
Automatic Video Transcoding
Automatic Video Transcoding for Fyber’s Video SSP means one easy creative upload for all formats....
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