- 5 min read | Feb 16, 2022
For mediation, I chose independence
Mediation is a key part of successfully growing a publisher’s app, but it’s...
- 5 min read | Jan 13, 2022
Looking ahead: 2022 in the mobile landscape
2021 was a transformative year in the app ecosystem. The news of Apple’s...
- 5 min read | Jan 5, 2022
Don’t miss a beat, or bit, with our explanatory guide of iOS14+ solutions
Owners of an iOS device are now familiar with the renowned ATT prompt. ...
- 3 min read | Dec 9, 2021
Privacy-First Mobile Marketing in 4 Steps
Consumers want privacy. And no place is privacy of higher concern than on...
- < 1 min read | Nov 24, 2021
Your Resource Guide to Holiday Shopping Research & Insights
- 4 min read | May 19, 2021
Measuring the Incremental Sales Lift Across Mediums
The Fyber blog is your source of product updates, thought leadership, and actionable...
- 3 min read | Apr 6, 2021
How APPRECIATE has been driving ROAS without IDFA
Digital Fyber Focus is our online series hosting top industry players, thought leaders,...
- 3 min read | Jan 6, 2021
How “Brand” vs. “Performance” mobile marketing will win in a non-personalized future
Mobile marketing and monetization in a non-personalized future have been a hot (if...
- 5 min read | Aug 20, 2018
The marketing lessons that helped grow LBC Studios’s Hempire
The cannabis industry is huge and showing no signs of slowing down. With...
- < 1 min read | Sep 13, 2017
Cracking China's $50 Billion Ad Market
Offer Yehudai speaks with Mobile Marketing Magazine, sharing why Fyber built Audience Vault and how it helps China pubs...
- 5 min read | Jul 20, 2017
Industry Pros on Redesigned App Store
Industry pros share their thoughts on Apple's flashy new App Store redesign, which will be rolled out alongside iOS 11...