Digital Dish of the Week: Honda Goes Back To Its Roots
Honda knew it was about time its brand received a lift. Jumping out of a rather boring advertising and design phase, the Japanese manufacturer of automobiles and motorcycles decided to showcase once more where Honda came from. It succeeded with its campaign “Hands” that celebrates its 65 Years of Engineering! The video has been described as “mesmerizing” and also as “two minutes of sorcery”.
Do you agree?