Digital Dish of the Week: Tom Brady’s Wicked Accent

By Projjol Banerjea
Friday, June 1, 2012 / Less than a minute read

A lot of brand marketers find themselves wondering what makes for a potential viral video. Although there is no real formula, Under Armour‘s latest online video seems to have just the right elements for an internet meme. This is what you get when you ad a star in American-football quarterback Tom Brady, a regional dialect and humor.

Tom Brady’s Wicked Accent from Tom Brady
Tags: Monetization