4 min read | Dec 10, 2020
The year 2020 – the most demanding and disruptive period in recent history....
2 min read |
We were with you when the mobile app industry took a collective sigh...
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4 min read | Dec 7, 2020
Post-IDFA ready – Fyber, MOLOCO, and Branch successfully test SKAdNetwork for programmatic user acquisition
Soon after Apple’s announcement of its intention to fundamentally change how advertising-related privacy...
3 min read | Nov 19, 2020
We’re still soaking up all the insights shared at our Digital Fyber Focus...
2 min read |
Facebook Audience Network bidding is now available to all Fyber FairBid publishers. We...
2 min read | Nov 16, 2020
New on Offer Wall Edge: Hit your ROAS goals with source-level ROAS measurement directly from your campaign dashboard
In the ever-changing reality of mobile growth marketers, one basic rule always holds...
3 min read |
The mediation landscape went through a generational shift with the introduction of bidding...
2 min read | Nov 15, 2020
Thanks to a project led by Fyber’s Data Science team, we’ve just made...
3 min read | Nov 12, 2020
Fyber Focus has gone digital! Taking place on November 17th, next week, this...
4 min read | Nov 9, 2020
Appreciate drives 25% lower CPIs and 30% uptick in ROAS on LAT inventory by leveraging Fyber’s Contextual App Targeting package
Since Apple’s first announcement, we wasted no time in testing Limited Ad Tracking...
4 min read | Oct 14, 2020
As product managers, we work closely with extremely talented developers, business teams, and...