BERLIN, Germany (October 19, 2010) – SponsorPay, Europe’s leading monetization platform, has announced a new partnership with virtual economy services platform Live Gamer. This grants Live Gamer’s clients pre-integrated access to SponsorPay’s high quality advertising offers in more than 100 countries.
“We chose to work with SponsorPay because they provide a localized monetization strategy for our international users,” said Nima Pourshasb, Live Gamer’s Vice President of Corporate Development. “With this new partnership, Live Gamer further cements its position as a premier comprehensive platform for virtual economy management”.
Live Gamer is a single solution micro-transaction provider for online games, digital entertainment and social networks, offering catalog management, storefronts, merchandising and anti-fraud solutions, scalable publisher support and international payment gateways. SponsorPay’s ad offers will extend the reach of the Live Gamer platform while providing SponsorPay’s advertising partners the opportunity to connect with new audiences.
“Our partnership with Live Gamer presents huge potential for both new and existing publisher clients to boost ARPU and convert more users into paying customers through our localized offer platform,” commented Janis Zech, Managing Director and co-founder at SponsorPay.
SponsorPay provides localized monetization for hundreds of renowned premium publishers like Bigpoint, Gameforge, Netlog, 6waves and Perfect World. The company is focused on monetizing international traffic and became the European market leader in February 2010 with the acquisition of competitor GratisPay.