Top Articles of the Week: 1/26 – 2/1
Here is our weekly feature in which we share the top articles we enjoyed:
- Mobile Entertainment, Tablets account for 14 per cent of mobile ad impressions by Zen Terrelonge (@ZenTerrelonge)
The new Adfonic Global AdMetrics Report shows that tablet advertising is on the rise as the number of brands requesting tablet ads rose by 40% over Christmas. Tablet ads accounted for 9% of total ad impressions in Q2 2012 and reached 14% in Q4 –the equivalent of almost one in seven click-throughs.
We also found these articles interesting:
- VentureBeat, Google Play revenue growing 10X faster than Apple’s iOS app store by John Koetsier (@johnkoetsier)
- Bloomberg, Facebook Seen Reporting Faster Sales Growth on Ad Demand by Brian Womack (@brianwomack)