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7 min read | Apr 16, 2019
What Hothead Games can teach mobile game developers about growth and monetization
Sometimes it’s good to try something new—to take a risk. That’s exactly what...
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10 min read | Apr 11, 2019
Doron Kagan and Offer Yehudai on optimizing IAP and ad monetization for each user
When it comes to running a mobile gaming business, serial founder Doron Kagan...
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1 min read | Mar 19, 2019
Fyber and Game of Whales join forces to help publishers target each customer uniquely
What do Nike and Apple, Spotify and Uber, and Airbnb and Flipboard, have...
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2 min read | Mar 14, 2019
Introducing our new product suite and logos (Plus: Join us at GDC 2019)
As our CEO Ziv Elul wrote in a blog post last year, “In...
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2 min read | Mar 1, 2019
Calculate the ads LTV of each user with Impression-Level Revenue Data
A programmatic impression is the most accurate impression. Why? Well just ask yourself...
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6 min read | Jan 10, 2019
No half measures—Here’s how A Thinking Ape builds community through mobile games
A Thinking Ape has been in the game since the infancy of mobile...
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1 min read | Dec 20, 2018
Preliminary Fyber FairBid results are making the holidays merrier for publishers
Have you heard about the header bidding concept that’s revolutionizing mobile apps? Are...
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2 min read | Dec 17, 2018
The 7 most-read Fyber Blog stories of 2018
Over the past 12 months, we’ve been talking to some of the brightest...
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3 min read | Dec 10, 2018
5 mobile monetization trends to watch in 2019
Leaving money on the table is the biggest fear of all for app...
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1 min read | Dec 3, 2018
Announcing the in-app advertising survey of brands and media agencies
Why don’t brands and media agencies increase ad spend through in-app advertising and...
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3 min read | Nov 28, 2018
3 lessons non-game apps can learn from game devs using rewarded video
If there’s one universal truth about the mobile app market, it’s that a...
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