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3 min read | Jan 6, 2021
How “Brand” vs. “Performance” mobile marketing will win in a non-personalized future
Mobile marketing and monetization in a non-personalized future have been a hot (if...
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5 min read | Aug 20, 2018
The marketing lessons that helped grow LBC Studios’s Hempire
The cannabis industry is huge and showing no signs of slowing down. With...
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< 1 min read | Sep 13, 2017
Cracking China's $50 Billion Ad Market
Offer Yehudai speaks with Mobile Marketing Magazine, sharing why Fyber built Audience Vault and how it helps China pubs...
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5 min read | Jul 20, 2017
Industry Pros on Redesigned App Store
Industry pros share their thoughts on Apple's flashy new App Store redesign, which will be rolled out alongside iOS 11...
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7 min read | Jun 28, 2017
East Side Games CEO on Community
Get an inside look into East Side Games’ approach to community building and how they identified their audience...
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4 min read | Jun 1, 2017
It’s Time to Get Real About Fake News
Find out why fake news and inappropriate content are making things problematic for advertisers and their brands...
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5 min read | Apr 21, 2017
What Mobile Games Taught Zelda: BoTW
Here are the three main ways Zelda: Breath of the Wild folds principles of mobile game design into an epic adventurer...
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5 min read | Mar 16, 2017
The Swiss Army Knife to Monetization
Game developers have many tools at their disposal to monetize. Find out what you can do with rewarded video ads...
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3 min read | Mar 6, 2017
GDC 2017 Day 4 & 5 TL;DR Recap
We’re bringing you all of the latest mobile gaming insights from GDC 2017. Here's what you need to know from day 4 & 5...
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4 min read | Mar 2, 2017
GDC 2017 Day 3 TL;DR Recap
We’re bringing you all of the latest mobile gaming insights from GDC 2017. Here's what you need to know from day three...
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3 min read | Mar 1, 2017
GDC 2017 Day 2 TL;DR Recap
We’re bringing you all of the latest mobile gaming insights from GDC 2017. Here's what you need to know from day two...