Digital Dish of the Week: Cheerios Strikes The Right Chord
Friday, August 2, 2013 / Less than a minute read
Cheerios released a new ad that taps into the more poignant side of family breakfast. The advertising approach suits a traditional brand like Cheerios well: emphasize the longevity of the brand and the long-term attachment that consumers feel to the product. Of course, featuring adorable children never hurts.
Check out the video below:
