User Acquisition: Mobile video could be your next best friend


The holiday season is prime for driving record app downloads, as millions of new devices are unwrapped by lucky new owners. For app developers, this is joyful as highly engaged mobile device owners are actively looking for cool and useful apps to populate their shiny new screens. Why not take advantage of this gold mine season?

Mobile video ads can be one of the most effective and engaging formats to acquire new, high-quality users. Why? Because video ads complement the user experience with short clips that showcase your app or gameplay in a way that static ad units can’t. Video also reaches a broad range of mobile users of all ages, across various languages, countries, and app genres.


Ready to enhance your user acquisition (UA) strategy? Download our whitepaper to kickstart your user acquisition with mobile video campaigns. We’ll take you through 10 best practices on how you can maximize your mobile video campaign performance and watch your user base grow. By following these tips, we’ve seen Fyber advertisers reach 3x higher retention rates and up to 140% ROI.

We’re happy to guide you through this holiday season so you can increase ROI and extract the most out of your campaigns. If you’d like to get strategic support for your UA strategy, don’t hesitate to contact your Fyber account manager or email us at [email protected].

Read these next

Contact Us

    By sharing your information you are agreeing to receive communications in regards to any questions or requests submitted on this form. Fyber will keep your information solely for internal tracking purposes and will not use this information for any other purpose. You may request to delete the information provided at any time.

    If you send us a message by clicking the "Send" button, we use a recaptcha service provided by Google LLC to check whether the message was sent by a natural person or a computer program ("bot") in order to ensure that only valid user requests are forwarded to us. Google LLC processes personal information from your browser, such as your browser settings and your click behavior on this screen. Please refer to the Privacy Policy for further information on data processing procedures of our third-party services.

    Error: SSL certificate problem: certificate has expired